A person types on a laptop surrounded by a notebook, pen, phone, and an orange on a minimalist white desk. If you’re looking to grow your business online, chances are you’ve heard of Google Ads. But you might still be wondering to yourself, "Google Ads: how does it work?" In this guide, we’ll break it down step by step so you can understand how to leverage this powerful advertising platform to reach more customers and drive results. What is Google Ads? Google Ads (formerly kn

Lead generation is essential for any business eager to grow and attract new customers. Today, digital advertising, particularly through platforms like Google Ads, has emerged as one of the most effective ways to generate leads. This post will explore what Google Ads lead generation is, how it functions, and why it can transform your business. What is Google Ads Lead Generation? Google Ads is an advertising platform created by Google that enables businesses to create and displ